Take Action Now for 2010
What You Should Be Doing NOW to Make Sure Your SEO is In Place for 2010.
There are some things you should be doing at the end of 2009 to make sure that your Search Engine Optimization is in place for 2010.
The first thing you should be doing is planning a strategy for frequent updating of your pages.
Increasingly, search engines like Google, Bing, and Yahoo are placing a premium on fresh, new content. A blog on your site is a great way to keep the Search Engines coming back.
Next, you should make sure that as much information as possible is included in your home page. Keep data like opening hours, address, phone number, etc. available. Google is increasingly including this information in the search results.
Another thing you should do is make sure that you have analytics installed and are tracking all of your data. The best thing about your web presence is that – if implemented correctly – it is a trackable resource for you.
Finally, you should make sure that your business is listed in all of the relevant local online directories. Almost all of these are free. And, what is best, Google uses these directories to help it determine your place in the Google Local (also known as Google Maps) listings.
Take some time at the end of this year to make sure your website is optimized for the new year.